⚡ BING ADS MANAGEMENT

Bing Ads management from a direct partner, not an agency machine.

Microsoft Advertising campaigns managed by the person who runs your account, built to grow leads and sales.

Why It Matters
A second pool of searchers most businesses ignore.

Bing and Microsoft Advertising put your ads in front of people searching on Bing, Yahoo and partner search sites. Many businesses only run Google, which can leave a second pool of searchers untouched. Running both can add volume without relying on a single platform.

Most businesses should start on Google and add Bing once it is working. We manage both from one plan, so budgets and results stay connected. See our Google & Bing Ads management or the full PPC management service.

Start where your customers already search, then add reach where it pays.

What's Included
Setup, management, and reporting in one place.
Account setup, or import and adaptation of your Google campaigns
Keyword research and match type strategy
Bid and budget management focused on profit
Search term review and negative targeting to cut wasted spend
Conversion tracking set up during onboarding
Clear reporting on what is working and what we are changing
How We Work
A clear path from audit to scale.
01

Audit & Goals

We review your goals, margins and any existing campaigns, and agree on the numbers that matter to you.

02

Build the Structure

Campaigns are organized around what makes you money first, with the right targeting for each campaign.

03

Launch & Test

We start with focused test campaigns, watch real search term and sales data, and adjust.

04

Optimize & Scale

Budget moves toward what performs. You get regular reporting and a direct line to the person running the account.

Proof
A real account, managed on Google and Bing.
Bob's Watches logo
Google & Bing Ads
Same Spend, Stronger Return
Held budget steady, sharpened targeting — return climbed on the same spend
Managing paid search for a luxury watch retailer means the targeting has to be precise — broad traffic doesn't convert. Rather than scale budget, campaigns were rebuilt around their ideal buyer and tightened through ongoing optimization, pushing return up meaningfully without spending more.
"They rapidly scaled up the account while maintaining strong ROI."Daniel Yi, CMO — Bob's Watches
Pricing
Percentage of ad spend, with a monthly minimum.

Our management fee scales with your ad budget. Every account is quoted based on your ad spend and channels.

Management fee
20% to 10%
of ad spend
The percentage goes down as your ad spend grows.
Minimum
$1,000
per month
Minimum monthly management fee.
Contract
None
month to month
No long term contract. We recommend at least 3 months.
FAQ
Questions we get asked most.
What is Bing Ads management?

Bing Ads, now called Microsoft Advertising, places your ads in search results on Bing, Yahoo and partner sites. We set up and manage the campaigns, covering keyword research, bids and budgets, search term review, conversion tracking and reporting.

Is Bing worth it if I already run Google?

Often yes, as a second source of searchers. We usually recommend starting with Google and adding Bing once Google is working, so you build on a proven account.

Can you copy my Google campaigns to Bing?

Yes. We can import your Google campaigns and then adjust keywords, bids and settings for Bing, so you do not start from zero.

What does Bing Ads management cost?

Our management fee is a percentage of ad spend, from 20% down to 10% as your spend grows, with a minimum of $1,000 per month.

How much ad spend do I need?

We recommend at least $1,500 per month in ad spend. Some industries need more because cost per click varies widely, and we provide specific budget proposals based on your industry.

How long does it take to see results?

Plan on about 3 months for reliable results. The first weeks are for collecting data and cutting waste.

Do I need a long term contract?

No. We work month to month, though we strongly recommend giving campaigns at least 3 months.

Who manages my account?

You work directly with the person running your campaigns, not an account manager passing messages along.

Read more: How much Google Ads management costs · How long Google Ads takes to work · PPC management

Final
Put your ads where more searchers can find you.

Tell us what you sell and where. We'll show you what we'd change first.

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Everything is where you left it.